Productcaster

About Productcaster

Productcaster is a Google CSS Premium Partner and part of Summit Media, a retail focused permformance marketing agency. We offer a suite of marketing tools designed to increase ROI, simplify campaign management and improve efficiency. It is built by marketers for marketers, which means in depth marketing experience and premium service levels to help ​you with your CSS, Feed Management and Affiliate Platform needs. Our technology is available for all brands and agencies wanting to improve their marketing performance and make budgets go a lot further.

Productcaster CSS

As an official Google Comparison Shopping Premium Partner, Productcaster enables retailers of any size to improve their PLA performance by entering the Google Shopping Ads auction at a more competitive media rate via a Comparison Shopping Service partner. This has the benefit of increasing your impression share for the same cost as you are paying today and improving your ROI.

Our specialist Comparison Shopping trained shopping team will support your migration to using Google CSS whilst ensuring no changes to the way that you currently manage your PLA activity. You are fully in control at all times and will continue to manage you campaigns directly from your current Merchant Centre. The key features of our solution are:

• Full on-boarding and seamless migration from our expert shopping team – we offer a fully managed, easy process that is Google compliant
• A proprietary measurement and reporting framework to help you accurately monitor the performance improvement of the migration to the new CSS format
• Coverage across all EU markets, including multi-lingual support
• Your products included on Productcaster, our Google-approved shopping comparison site
• A dedicated helpdesk, knowledge base and support
• Commercials: Our fees are based on a fixed fee linked to your Google Shopping media spend